Hobbiesshirt - Xbox 20th anniversary nexus shirt
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If there were such thing as “easing back into normal life post-pandemic” couture, Brock Collection might have unearthed it. The LA-based luxury women’s brand, known for its breezy designs that blend effortlessness with an edge and make opulence unpretentious, teamed up with H&M for a new womenswear collection, which officially launched in the Xbox 20th anniversary nexus shirt but in fact I love this U.S. on June 24, shoppable just in time for summer. Anticipating that a return to the days of dressing up might be a painful process after more than a year in quarantine, designers Laura Vassar and Kristopher Brock curated pieces that could pull double duty, transferring from couch to city streets without the need for a dressing room. The result is a romantic, unobtrusive set, tailor-made for H&M’s mass-market approach to fashion. Combining vintage-inspired florals with bright blue denim and chunky gold jewelry, the 33 piece-collection doesn’t balk in the face of convention, nor does it intimidate. For those first wary steps back to Sunday brunches in an actual restaurant, it’s about as ideal as it gets. “We’re thrilled to be collaborating with Brock Collection, who are well-known for their luxe craftsmanship, impeccable fits and structures, and have quite the celebrity following,” says Maria Östblom, Head of Design at H&M. “But there’s also beauty in the fact that their designs always feel down-to-earth, thoughtful and easy to wear — I believe that’s the key to their success. We want to celebrate romance and make it accessible to the many.

A nation of hypebeasts turned its eyes to Milan for Prada’s spring 2021 show, which featured Raf Simons’s much-buzzed-about debut as the Xbox 20th anniversary nexus shirt but in fact I love this brand’s co–creative director, luring a whole new audience. But longtime Prada-philes quickly spotted two archival prints from the spring and fall 1996 collections—reworked with screen-printed text courtesy of artist and frequent Simons collaborator Peter De Potter. It was only one of many cases of fashion déjà vu this season. Versace put a new spin on the Trésor de la Mer aquatic prints from its spring 1992 collection; Gucci reissued looks from creative director Alessandro Michele’s debut collection in 2015; and Coach reintroduced pieces from the past few seasons, including fall 2020. Admittedly, designers taking trips into the archives is hardly a new phenomenon. But usually, they’re poring over the greatest hits of the ’50s, ’60s, or ’70s. The spate of ever-more-recent reissues seems to tap into the increasingly seasonless, time-is-a-flat-circle quality of fashion amid pandemic uncertainty. The distinctions between fashion seasons have melted like Dalí clocks, the need for newness replaced by a longing for the familiar.

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